“While the Cullinan’s sales in Europe during 2024 may not have matched the success of the battery-electric Spectre, the luxury SUV remained Rolls-Royce’s best-selling model globally, outperforming every other vehicle in the brand’s lineup.”
Introduced in 2018, the Rolls-Royce Cullinan marked the brand’s entry into the SUV market, sharing its architecture with the Phantom, Ghost, and Spectre. Last year, it received its first mid-cycle refresh, boasting a redesigned front fascia, expanded options, and enhanced technology.
With strong sales backing its success, the Cullinan has solidified its place as a top-tier luxury SUV, even if its design divides opinions. Despite its popularity, there’s no word from Rolls-Royce, owned by the BMW Group, about developing a second body style for the Cullinan. However, that hasn’t stopped unofficial creators from reimagining the model in different forms.
Among these creative interpretations, the latest rendering by Rotislav_prokop envisions the Cullinan as a pickup. Shared on social media recently, the digital design showcases a bold transformation with flared fenders, unique styling tweaks, and a striking red-and-white bi-tone color scheme.”
That’s not the headline-grabber here, though—this Rolls-Royce Cullinan has been reimagined as a CGI-inspired luxury workhorse. The rendering artist skillfully modified the roofline, rear quarter panels, and back end, creating an open bed behind the passenger cabin. True to Rolls-Royce tradition, the dual-cab pickup retains suicide rear doors, though it features a much lower ground clearance, evoking nostalgic memories of vehicles like the Chevrolet El Camino, Ford Ranchero, and Dodge Rampage.
These iconic models once blended car-like comfort with truck-like utility, and while their heyday has long passed, enthusiasts still dream of their modern-day return. Unfortunately, with negligible demand for such vehicles, they remain confined to the realm of imagination.
While a Rolls-Royce Cullinan pickup may be a whimsical stretch, the idea of a revived Dodge Rampage is far more plausible. Imagine it on the platform of the 2025 Charger Daytona—a concept recently visualized by X-Tomi. A production model like that could easily find fans, ourselves included. How about you—would you want to see such a revival on the roads?”
About the Author
